Today’s Topic: Bella’s Utah Mountain Rescue - The Little Dog That Brought the Globe to Prayer

I’ve recently been through something that has forever altered me. I wanted to tell you the story of what happened but, since this is a podcast about writing a book, I wanted to keep it in alignment with the theme of book publishing. Everyone that witnessed the event told me I have the next book and I have to write about it. But, you know… its hard to think about that at the moment as I’m still digesting what happened out there on that mountain last Monday night.

It’s always my goal to try to keep topics in alignment with the topic of writing a book for this podcast. I’ve mentioned it before that my life seems to always be a bit too grand to keep that focus and I’ve talked about developing a completely new podcast, but because there are so many dynamics always in great flux in my life it’s hard to know how to position...

Today’s Topic: Book Funnels & Tech Layoff’s. Using a Book to Secure Your Position

There were at least 154,000 layoffs from more than 1,000 tech companies last year, according to Layoffs.fyi, a website that has been tracking tech layoffs since March 2020.

Google alone just let go 12,000 employees. Amazon let go of 18,000, Microsoft 10,000, 11,000 at Meta, 8,000 at Salesforce, and many more have followed suit, like Twitter (3,700), Uber, Cisco (4,100), Caravan (4,000), Peloton, booking.com, Airbnb, Instacart, Wayfair, Capital One, and so many more. What’s going on?

Many believe this has something to do with massive hiring at the height of covid and all the lockdowns. Amazon gained 800,000 employees between 2020-21, while google gained 52,000, Meta gained 27,000, Microsoft gained 58,000. Tech people are saying that Apple only slowly hired 17,000 and has yet to let any go. Many are saying that there is a re-normalizing occurring now. Basically,...

First let me say Happy New Year! If a book is on the agenda for 2023 - we can help!

We talked about the back end business of your book in the last episode, but now I want to talk about a great tool that will not just build your website to sell your books from, but it will grow with you as you build out your platform.

When you are new to writing a book there is so much information out there for you to digest as a new author. Bridging all the functional elements together can be overwhelming. Every approach is unique. When you first think about writing a book and you begin a few random online searches you will likely first get hit with all the support for making a best-seller. As you start to weed through the information available you will probably learn that many systems make promises for high returns on sales, while others talk about speed and getting your book done quickly. But, in general you will find very few systems that are designed to support you by actually designing...

Maybe like you, I tend to have themes going through my business. I guess those themes are based on pop-culture, the Geo-political situation, or cultural norms most of the time. Like, remember that horrible phase of authors trying to out-do one another with the swear word book titles? Good God that was ugly! Yes, it got our attention, but was it good attention?

So, I guess it’s the state of the economy that draws us to today's topic - money! How do you know how much is appropriate when investing in your book project? It’s a question I’m being asked more often these days. Aspiring new authors call me up asking how they can cut corners to cut costs and my answer is generally pretty much the same - do the highest quality book you can afford - always! In this business you get what you pay for. You hire a horrible coach, you get useless coaching. You hire a bad editor, you get lousy editing. You hire a junior or inexperienced designer, you get lack of...

Let me first say that no one is too busy to write a book! It’s a myth. It’s a cop out. It’s a lie!

Hey Guys! Nicole Gabriel here! I’m the host of the Let’s Get Your Book Published podcast. I’m also the author of 4 books, a Book Designer, and a Publishing Coach as well as an intuitive Business Coach. I’ve been in the book business for awhile now. I’ve helped many clients get their book published over this time and I’ve learned many things. I share personal stories, client stories, and some of the truths about the publishing business here on this podcast. I love what I do but I don’t like seeing people being taken advantage of or given false promises on the journey to publishing their book. I do my best to keep things raw and real here and I don’t build you up with false promises of fortune and fame. I help you align the content of your book so that it returns the greatest value personally and professionally....

I was just having a conversation with a client this morning about some design ideas for her new book. I have been designing book covers for the last decade now and I have identified a few topics for discussion for today’s show as it relates.

My client is a therapist and she was telling me about the kind of therapy she does for her patients. She was telling me it is not uncommon to be called at strange hours of the night to pull someone off a bridge or to remove a gun from their hand and in the process of clearing their trauma… and some traumas of her own… she realized that she wanted a book that would showcase peace. 

Today we had a discussion about that and some of the attractive features geared toward someone who might buy her book. I told her that there are a few ways that we could approach this… 

We can approach it by having an image on the cover that would pull in the reader that is dealing with traumas and issues of their own…...

Don't leave the design of your book cover in the hands of a Designer alone!

I've been designing book covers for nearly 10 years now. It's been my primary job along side the interior book layout. I have seen a thing or two. But by far my largest challenge is that when my clients are referred to me they usually have NO IDEA what is involved in book cover design! This is generally no fault of their own, but they are usually referred to me by a book coach or they just don't know what they need and find me by referral or even randomly. 

You see, the book cover isn't just about the look and feel and what you like, but it needs to suit the genre and attract a reader in that genre first, but it really has to align with the reason you are writing in the first place. 

If you are coaching or speaking is your book written to that audience? If you are planning to do teaching or training you might like to use a logo on the cover to identify your school or academy and allow the logo or...